Celebrating 40 years.

In 1980, we opened our doors for the very first time. Four decades strong, we feel like we’re just getting started. Join us as we reminisce over 40 ads from the past 40 years. Ads that spoke to the times, elevated brands, left a lasting impression, and provoked that insatiable desire to spend.

1/40 - BARCLAYS 'PLAYER'

2/40 - PONTINS 'MUM'

3/40 - GOODYEAR 'FLYOVER'

4/40 - SKODA 'MOTOR BLOCK'

5/40 - TELECOM ITALIA 'NELSON MANDELA'

6/40 - ADIDAS 'CITY MATCH'

7/40 - PENFOLDS 'GRANGE'

8/40 - NATIONWIDE 'BRAND NEW CUSTOMERS ONLY'

9/40 - TALKING PAGES 'RAMBLERS'

10/40 - BBC 'PERFECT DAY'

11/40 - INVESTEC 'OWEN FARRELL'

12/40 - PEPE JEANS 'THE END'

13/40 - WILLIAM HILL 'ASTRONAUT'

14/40 - HARRODS 'THE SALE'

15/40 - PORSCHE 'THE BEST A MAN CAN GET'

16/40 - TEXAS 'WARDROBE'

17/40 - IKEA 'TIDY UP'

18/40 - NATIONWIDE 'INVEST'

19/40 - TELECOM ITALIA 'MARLON BRANDO'

20/40 - ADIDAS 'SIGNPOST'

21/40 - COTY L'AIMANT 'CASABLANCA'

22/40 - PLANT FOR THE PLANET 'STOP TALKING START PLANTING'

23/40 - ADIDAS 'MICROCHIP'

24/40 - TETLEY BITTER 'KING RICHARD'

25/40 - ADIDAS 'SPELLING TROUBLE'

26/40 - PHILIPS 'DAFT JACK'

27/40 - WORLD FOOD PROGRAMME 'NO FOOD DIET'

28/40 - TRUMAN BITTER 'NINE OUT OF TEN MEN'

29/40 - THE GUARDIAN 'LOST'

30/40 - TERRY'S CHOCOLATE ORANGE 'HOW SAFE IS YOURS'

31/40 - ADIDAS 'ASSASSIN'

32/40 - PILSNER URQUELL 'BURGLAR ALARM'

33/40 - LI-NING 'BASKETBALL'

34/40 - PICTET 'FAMOUS'

35/40 - ADIDAS 'FISH'

36/40 - ADIDAS 'LA VICTOIRE EST EN NOUS' & 'ABUSE'

37/40 - TIMBERLAND 'IF YOU'RE NOT FAST YOU'RE FOOD'

38/40 - TELECOM ITALIA 'SIR TIM BERNERS LEE'

39/40 - LIL-LETS 'MARATHON'

40/40 - PATEK PHILIPPE 'GENERATIONS'

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cristina_rolando@leagasdelaney.it

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monica_campi@leagasdelaney.it

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Leagas Delaney Italia

Via Lazzaretto, 14a

20124 Milano

Italy

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